# Purity Agency

> Purity Agency is a digital transformation and AI automation agency based in Charleroi, Belgium, serving SMEs, freelancers, and artisans in Wallonia and Brussels.

## Core Information
- **Name:** Purity Agency
- **Location:** Charleroi, Hainaut, Belgium
- **Phone / WhatsApp:** +32 465 36 82 65
- **Email:** contact@purity-agency.be
- **Website:** https://purity-agency.be/
- **BCE / VAT:** 1036.775.590
- **Primary Language:** French (fr_BE)

## Key Services
- **Web Presence:** Custom, high-performance websites (Landing pages, Vitrine, E-commerce). Focus on mobile-first, Core Web Vitals, and premium "Liquid Glass" design.
- **Client Acquisition:** Local SEO, Google Ads, and automated lead generation.
- **AI Automation:** Custom AI agents, CRM/ERP integration, automated customer qualification via WhatsApp, 24/7 AI chatbots (AI Act compliant).
- **Business Tools:** Custom internal applications to automate repetitive tasks.
- **Branding (Purity Studio):** Brand identity, logo design, UI/UX.

## Target Audience
- SMEs (Petites et Moyennes Entreprises)
- Artisans, freelancers, and local merchants in Wallonia (Charleroi, Namur, Liège, Mons) and Brussels.

## Key Differentiators
- **Chèques Entreprises:** Purity Agency assists clients in securing "Chèques Entreprises" from the Walloon Region, covering up to 50% of digital project costs.
- **Speed & Performance:** Websites built without heavy frameworks (Vanilla HTML/CSS/JS) for maximum speed and SEO scoring.
- **Ownership:** Clients own 100% of their code, domain, and data. No vendor lock-in.
- **Commitment:** Strict delivery deadlines with financial penalties for unjustified delays.